Snapchat now allows stories to be read by people without the app

Posted January 25, 2018

The aim is to allow users to share content from within the app to let people, who don't use the platform, know what it can do. Better take care with those stories from now on people, make sure they're not set to public before you get caught doing something you'll regret forever.

You can now share Snapchat Stories with anyone, regardless of whether they have the app.

The new Story-sharing feature will be limited to some of the public Stories appearing in Snapchat's redesigned Discover tab, though not all.

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This marks parent company Snap Inc.'s first practical partnership with its social media competitors, CNBC said, and is a move meant to spark growth for an app that has struggled to attract new users and drive revenue since going public in March past year.

Tech new site WABetaInfo has claimed that Instagram is now testing this feature, but like other features where they would allow a handful of users to try it out, they chose to have an internal testing. Further, these links will then be redirected and opened through a media player that will be hosted on Snap's website. Both of the platforms have stayed in news owing to the features war Facebook started after one by one cloning SnapChat unique features in its application. Instagram spokesperson said that there is nothing to share right now.

For a company that enjoys keeping its user generated content within its app's walls, it's a big step for Snap.

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Even more annoying is the fact that the new design forces users to tap a preview of the next person's Story before it is shown.

To share content, users tap and hold tiles in Discover.

The company's third quarter results revealed that its global daily active users was lower than what analysts had predicted (178 million). The company also added that it is not ruling out monetization of the stories.

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Search Stories will be available outside of Snapchat for 30 days.