Asus Zenfone Max Pro M1 launched: Price starts from Rs 10999

Posted April 24, 2018

The smartphone was launched in April 2018. And the second step in Asus lineup is launching the product it teased last week.

The Zenfone Max Pro M1 boasts camera as one of its highlights.

Asus has claimed that the ZenFone Max Pro M1 will be marginally faster than the bestselling Redmi Note 5 Pro. When it comes to the budget segment, it is an already crowded category but there is also no denying the fact that a smartphone in this segment can easily become the bread and butter of the respective company. The display exhibits maximum brightness levels of 450nits and has 1500:1 contrast ratio.

Nearly four years ago, Asus had surprised everyone by offering the first Zenfone, the Zenfone 5, at a surprisingly low price. ZenFone Max Pro (M1) can shoot video at up to 4K UHD resolution and comes with two SIM slots supporting 4G LTE, and an additional microSD slot to expand storage by up to 2TB.

Both smartphones come with features like a rear-mounted fingerprint scanner, Facial recognition, and dual-cameras at the rear panel. The secondary 5MP sensor is a dedicated depth-sensing one for adding bokeh effect to the images. The front gets an 8-megapixel selfie snapper accompanied by an LED flash light.

If you are planning to buy this handset, Vodafone will give you 10 GB data for a year on the purchase of Asus Zenfone Max Pro M1 in just Rs 199. It comes in two colours: Meteor Silver, Deepsea Black.

The notch trend initiated by the iPhone X which was blatantly copied by most Android OEMs (Asus included) is thankfully missing from the Zenfone Max Pro M1.

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Stay tuned for the full review. I barely used the device for a few hours so I can't talk about the battery life.

Coming to the design and build, Asus has again done an excellent job.

Commenting on the launch, Ajay Yadav, VP, Flipkart said, "Flipkart has been at the forefront of driving innovation and growing the adoption of smartphones in India".

The phone sports a 5.99-inch FHD+ IPS display and comes off with TruPallette and EcoPix technologies in its processor for an enhanced viewing experience.

Moving on, here's the surprising part.

To hear ASUS explain it, the ZenFone Max Pro is capable of lasting up to two days on a single charge in some scenarios.

The device runs pure Android Oreo 8.1 on-board.

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A new face unlock feature that lets users unlock the phone simply by looking at it - the ideal hands-free solution for messy or gloved fingers. For graphics, it comes with a Adreno 509 GPU.

Question: Does the Asus Zenfone Max Pro M1 support dual SIM cards?

Next up, we have the battery life. You will be able to charge other accessories using the handset. For sharing music friends and loud music, the new Zenfone Max Pro will also get Max Box absolutely free which amplifies the music by 2 times.

Lastly, we have the cameras.

The device hosts a dual rear camera with 13 MP and 5 MP sensors. The camera application which Asus is using on the smartphone is the Snapdragon camera application. The Zenfone Max Pro M1 as you can clearly see from its naming scheme is a battery centric device as the case was with older members of the Zenfone Max lineup.

For everything else or even more, Asus seems to have found the right means to disrupt Xiaomi's market hold as it launches the Zenfone Max Pro.

The 3/32 GB variant will be available in India for Rs 10,999 (US$165), while the 4/64 GB one will come with a price tag of Rs 12,999 (US$196). Also to note is that the display on the Note 5 Pro has a significant chin on the bottom and top and thus has a screen-to-body ratio of 77.4 percent, which is relatively lower than the newly launched Asus phone. It is a battery-centric smartphone and the first from the company to run stock Android.

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